Back to the “Radio Italy Winterland Tour”, the first and only itinerant winter tourist village where sport, music and entertainment meet. Event in 10 stages in the most beautiful Italian ski resorts, is organized by Radio Italia in collaboration with the communication agency of the WPP group.

The calendar of appointments of the “Radio Italia Winterland Tour” is very dense:
January 21-22 Folgaria
28-29 January Gressoney
04-05 February La Thuile
February 11-12 Madonna di Campiglio
February 18-19 Cortina
February 25-26 Tonale
04-05 March Plan de Corones
March 11-12 Abetone
March 18-19 Madesimo
March 25-26 Pila

From January 21st to March 26th 2023, every weekend in 10 winter tourist resorts, a widespread village with games, sports and music, in contact with nature, in wonderful mountain environments. The music and animation of Radio Italia will make every moment special. A central heart with inflatable igloos will be the focal point of various activities: karaoke, sack race, tug of war, welldance, social skiing, photo booths, fun competitions and the possibility of participating in a drive test. There will also be a lounge and hot refreshments. And also, on Saturday, there will be a slope dedicated to slalom and on Sunday, an unprecedented competition, the “Catch The Animals”.

Many official partners of the “Radio Italia Winterland Tour”, thanks also to the collaboration with Rai Pubblicità:

Alpitour World with Neos and Bravopresents Neos, the second largest Italian airline and Bravo, the leader in all-inclusive village holidays with 38 resorts around the world.
A giant Neos inflatable plane will be an irresistible attraction together with many activities on offer: beach relaxation in the snow, fun fitness activities, musical games with Radio Italia, “Guess the Destination”, Bravo photo booth, sack race and the great race on Sunday “Catch The Animals”, all in the company of the Bravo mascots. Surprises, free gadgets and lots and lots of fun.

Citroënpresents the new Citroën C4X, with electric and heat engine.
Skiers will be able to discover, in a national preview, the new electric Citroën C4X, positioned next to the Maison Citroën in the new winter version “CHALET”. In this area of ​​design and comfort, you can enjoy a hot chocolate and warm up with ecological fur blankets. Among the activities on offer, social skiing, the “Citroën electric licence” and many other games for families in the company of the new C4X! Furthermore, in the area closest to the village, it will be possible to immediately take a drive test of the Citroën electrified range, to test the maximum comfort on board, and receive precious and useful gadgets.

EdilkaminEuropean leader in the sector of domestic biomass heating systems.
All visitors to the village will have the opportunity to warm up from the mountain frost thanks to the presence of Edilkamin, which will offer a real heated living room, thanks to a working stove and a series of activities aimed at placating the cold and providing comfort and warmth. The atmosphere will be even more enveloping and warm for everyone thanks to a delicious hot chocolate and the give-aways offered by Edilkamin.

Extract is an Italian multi-utility among the first in the energy sector, which has always been attentive to the needs of families, businesses and communities. Estra’s energy ignites life and gives the “Radio Italia Winterland Tour” electrifying moments of leisure. Young and old will be able to recharge and have fun with the Estra Dance, challenge each other with tug of war and receive practical advice on how to make their choices more efficient and adopt the right behavior to promote environmental protection. And if the smartphone is out of battery? At the Energy Igloo there is a station where you can recharge it and lots of useful and nice gadgets. With Estra, the fun turns on.

Cisalfa Sportthanks to its affiliation with Intersport, is the largest Italian sports network.
Cisalfa Sport participates in Winterland by promoting the slalom track which will be available on Saturday at each stage. At the village he invites visitors to get involved by answering many questions about the sport and to discover some technical clothing items for skiers. Lots of sports gadgets up for grabs for everyone. Cisalfa sport also supplied all the technical clothing for the Winterland staff.

tonimerline for the well-being of the respiratory tract of adults and children in Pharmacies.
Breathing deeply in the mountains is as pleasant as it is regenerating. Having clear airways is the best way to take a real breath of fresh air for body and mind. Tonimer provides an activity to discover one’s olfactory sensitivity and many gadgets, as well as free samples and hot aromatic and scented herbal teas.